PORTFOLIO

SAMYANG FOODS

SPINDLE MUSCLE+ AKKERMANSIA

SAMYANG FOODS
SPINDLE MUSCLE+ AKKERMANSIA PACKAGE
CLIENT
SAMYANG FOODS
SCOPE
STRATEGY
PACKAGING DESIGN
PRODUCT DESIGN
3D MODELING & RENDERING
MANUFACTURE
 
REVATION x SAMYANG FOODS

Spindle is a health functional food brand by Samyang Foods. The brand goes beyond simple nutritional supplementation and focuses on metabolic health based on the idea of metabolic flexibility. This packaging design expresses the meaning of the name Spindle through both visual and structural elements. It presents a clear and calm image of a health management brand organized around a central axis.

The package combines a rounded rectangular outer form with a cylindrical product container. This structure reflects the brand ideas of centrality and circulation. The semi-cylindrical holder on the front holds the product securely and adds a sculptural rhythm to the flat surface. As a result, the package works not only as a container but also as a distinctive brand object. The inside structure is also designed to support the cylindrical product naturally, creating a simple flow from storage to opening and use.

The mint-toned body and deep navy label create a clear contrast, helping the logo and product information stand out. The embossed brand name on the package surface works as both a graphic detail and a structural element. Through this connection, the package brings brand identity and form together into one cohesive experience.